The blog

Notes from a Google Ads freelancer.

How I think about hiring, pricing and running Google Ads for e-commerce brands and agencies. Written by me, from the inside of real accounts, with no sales gloss.

31 August 2026

10 min read

Google Ads Consultant: When to Hire One and What You Get

What I do as a Google Ads consultant, when paying for advice beats paying for management, how consulting work is priced, and how to tell who is worth hiring.

7 July 2026

12 min read

How to Hire a Google Ads Freelancer, Explained by One

What a good Google Ads freelancer does, what one costs in 2026, where to find one, the red flags to avoid and the questions I would ask before hiring.

7 July 2026

10 min read

Google Ads Consultant vs Agency vs Freelancer: Which Fits You?

A plain comparison of the three ways to get Google Ads help: what each one does, what it costs, where it tends to fail, and how to pick the one that fits.

7 July 2026

9 min read

Google Ads Freelancer: How I Work With E-commerce Brands

How I work as a Google Ads freelancer: what I focus on, how a new account starts, what a normal month looks like, who I suit and who should look elsewhere.

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